INDUSTRY INSIGHTS

Video Hub

Automation is transforming intralogistics, but challenges like system integration, fleet coordination, and API limitations still stand in the way of efficiency. This video library is designed to help manufacturers and logistics professionals navigate these hurdles with real-world insights, expert analysis, and practical solutions.

  • LIFT Product Videos
  • Industry Insights

LIFT 101: Material Flow Orchestration Software for Mobile Robots, Forklifts, and People

Automating material movement takes more than just adding mobile robots. Forklifts, operators, sensors, and systems all need to work together. Without orchestration, things break down. Watch this explainer video to see how LIFT brings it all together.

LIFT Live: Platform Tour and Demo

Explore the LIFT platform with Flexware’s intralogistics experts. Discover key features such as centralized multi-agent orchestration, flow-based configuration, and real-time monitoring, and see them in action with an in-depth demo.

Launch of LIFT 3.0, by Flexware Innovation, is Here!

Explore how LIFT middleware can simplify your AMR/AGV ecosystem, improve control, and drive cost-effective outcomes for your entire intralogistics workflow. Unlock your fleet’s true ROI with Flexware’s LIFT today!

Building Workflows in LIFT: Inside the Interface

Take a closer look at how intralogistics workflows are designed, executed, and monitored inside the LIFT platform. Explore the key components that power each flow and see how drag-and-drop tools make building workflows simple.

LIFT Simulation: Coordinating Material Movement with AGVs and AMRs

In this demo, you’ll see LIFT orchestrate AGVs and AMRs in real time to simulate material flow throughout a facility. You’ll also get an inside look at the LIFT platform, including a preview of the interface in action.

Inside LIFT: Drag-and-Drop Workflows

Explore LIFT’s drag-and-drop workflows with Products Technical Consultant Corey Peruffo, and discover just how streamlined automated vehicle integration and orchestration can be. Click here to dive deeper into LIFT’s key features.

How LIFT Streamlines Industrial Workflows

Learn why LIFT is essential for streamlining material movement in the industrial products and building materials industry. From coordinating heavy loads to managing complex workflows across facilities, LIFT helps manufacturers reduce delays, improve efficiency, and gain real-time visibility across every step of the process.

How LIFT Empowers Systems Integrators to Deliver Faster, Smarter Solutions

Learn why LIFT is the perfect solution for systems integrators looking to speed up automated vehicle integration, reduce risk, and deliver more ROI. Dive deeper into how LIFT supports systems integrators at this link.

Who Contacts Flexware Innovation About LIFT?

Wondering if LIFT is right for you? This quick clip covers the two most common reasons people reach out—chances are, you’ll relate.

Lift: Connect Your AMR/AGV Fleet to Your Logistics, Production, Business Systems, and Each Other

The Logistics Integration Framework Technology (LIFT), developed by Flexware Innovation, is a flexible, configurable solution that allows AMRs to connect and communicate with existing shop floor and enterprise software systems. LIFT simplifies plant floor logistics by serving as the “technical plumbing” and allows information to flow seamlessly between all required systems

Ask an Expert FAQs Answered by Corey Peruffo

Hear Products Technical Consultant Corey Peruffo answer the most frequently asked questions about LIFT — from “What is LIFT?” to “What support is available?” Don’t see your question here? Reach out to us anytime here.

Industry Insights

The Intralogistics Software Landscape Explained

Choosing the right software for your AGVs and AMRs is key to optimizing material flow and scaling your operation. In this video, intralogistics expert Brice Bucher breaks down the software landscape and shares practical guidance to help you find the best fit, covering key solution categories, core functionalities, and strategic planning considerations.

The Power of Middleware for Autonomous Mobile Robots | Brice Bucher at AMR & Logistics Conference

Middleware is the secret to getting the most out of your AMR/AGV fleet. In this talk, Brice Bucher explains how LIFT helps you move data, automate workflows, and keep things running smoothly—without the headaches.

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Tackling Intralogistics Challenges: Connecting AGVs, AMRs, and Existing Systems

Getting AGVs and AMRs to play nice with WMS, ERP, or MES isn’t always easy. This whiteboard explainer shows why disconnected systems slow you down and how LIFT fixes it.

Why APIs Aren’t Enough: Understanding the Need for Middleware in Intralogistics

Think an API is all you need? Not so fast. Brice breaks it down in simple terms, showing how middleware bridges the gap between your fleet and logistics systems.

Why Your AGV/AMR Supplier Won’t Solve Integration Issues - Middleware Explained

Are you struggling to integrate AGVs and AMRs into your warehouse or manufacturing facility? Many assume their AGV/AMR supplier will handle all the integration challenges — but that’s a costly mistake. See why in this video.

Automated Vehicle Integration: Myths vs. Reality

Hear VP of Products Brice Bucher debunk common myths about automated vehicle integration and uncover a smarter approach to connecting systems. Explore these challenges in depth here.

The AGV & AMR Integration Gap: Why Most Automation Projects Fail

In this short video, Bharat Nair explains why most AMR and AGV deployments fail at integration, not at the robot level, and what needs to be mapped and engineered before your project starts.

The AGV & AMR Orchestration Gap: Why Your Robots Are Underperforming

In this short video, Bharat Nair explains why most AMR fleets underperform even when the robots are running, and why the missing piece is almost always an orchestration layer that was never designed into the project from the start.

The AGV & AMR Visualization Gap: Why Facilities Plateau After Automation

In this short video, Bharat Nair explains why facilities plateau after automation deployment and how real-time visualization gives supervisors the operational visibility they need to continuously improve performance after go-live.

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